Payment services in the virtual world have become an essential part of economic transactions at a time when the metaverse is significantly changing digital interactions. This study presents the Metaverse Technology Acceptance Model (MTAM), an expanded version of the conventional Technology Acceptance Model (TAM). Its purpose is to investigate the factors that impact the performance of companies in the metaverse payment industry. Data from 366 working professionals with experience in the metaverse was collected using a purposive convenience sampling technique. The results of a thorough analysis of the route and the use of structural equation modeling (SEM) indicate that business performance is significantly affected by metaverse perceived usefulness (MPU), metaverse trust (MET), attitude towards usage (ATU), technology readiness (TR), and environmental sustainability practices (ESP). The research provides a good understanding of the intricate impacts of the metaverse payment service area. This scholarly research enhances the theoretical framework of metaverse payment and provides strategic insights for firms aiming to thrive in this competitive and expanding field. The statement emphasizes the significance of employing user-centric models to enhance corporate performance and negotiate the complexities of financial operations in the metaverse.